from the desk of the publisher

Getting Reacquainted

After an almost one-year hiatus, CV Weekly returned to the Harvest Market on Sunday.

It was November 2011 that we last had a booth on Honolulu Avenue. I remember it well – a dreary, wet Sunday with very little foot traffic. Coming into the holiday season, we knew that all of our calendars were filling up fast and we would have trouble staffing the CV Weekly booth. Before we knew it, winter – spring – and summer were gone and we hadn’t been in the Harvest Market.

Our newest sales rep, Lisa Stanners, recently asked if we couldn’t again set up a booth to acquaint ourselves with our readers and learn what’s on their minds. So on Sunday, CV Weekly staff members could be found in front of Andersen’s Pet Store.

I had forgotten how much fun it was to simply sit and watch the people as they passed by or greet those who took a minute to visit our booth. The time spent on Honolulu reinforced the idea of how important it is for a community paper to be part of the community of which it writes. Living up in the foothills, I’m fortunate to be able to talk to readers almost daily, whether while grocery shopping, attending a performance or going to church. As publisher, I value these interactions as too often I’m trapped behind my desk and can’t attend functions that I used to.

Being part of the community, CV Weekly also has a responsibility to lend a hand when possible. I’m proud to say that over the years one way we’ve done this is by publishing notices of upcoming public events in our Calendar This and In Brief sections or printing ads at no cost to non-profit organizations when room has been available. Currently, we are collecting worn out flags for the CVHS JROTC that will be retired after Veterans Day. Outside our office at Honolulu and La Crescenta avenues, we have a collection bin for the La Cañada Flintridge Community Center food drive. I urge you to take a minute and stop by with some canned goods that we can pass on to the center for you. And don’t forget that we’re continuing to collect donations for Meatball at Lions, Tigers & Bears. The generosity of our community has been overwhelming … but not surprising.

If I don’t see you before, plan on stopping by our booth the next time we’re at Harvest Market on the third Sunday (Nov. 18) to say hi. In the meantime, you can always find the CV Weekly on Honolulu Avenue in the many of the merchants’ shops or in the bright green dispenser boxes we share with the Quarterly Mailer.

Robin Goldsworthy is the publisher of the Crescenta
Valley Weekly. She can be
reached at
or (818) 248-2740.