From the Desk of the Publisher

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Inspirational Bosses

Robin Goldsworthy is the publisher of the Crescenta  Valley Weekly. She can be  reached at robin@cvweekly.com  or (818) 248-2740.

Robin Goldsworthy is the publisher of the Crescenta
Valley Weekly. She can be
reached at robin@cvweekly.com
or (818) 248-2740.

Over the years I have had some incredible bosses. One of my earliest bosses was Don Casey who I worked for in the ’70s at National Subscription Television – ON TV. Casey treated me like a sponge, teaching me the ins-and-outs of the credit department while I soaked up the information and learned how to deal with people.

In the ’90s, Jan Kingaard was my lead at Art Center College of Design. Jan too realized that I was an eager student, wanting to learn as much as I could about public relations, promotion, marketing and communication. Thankfully she was a willing teacher and to this day I consider her my friend. An excellent institution of higher learning, Art Center also raised my skill level to a point where I was comfortable branching out on my own to become a consultant.

As inspiring as these people were, I also find encouragement, and sometimes direction, watching the TV show, “Undercover Boss.” For those unfamiliar with the premise, high-ranking bosses of huge companies – we’re talking 7-Eleven and Waste Management, Inc. – disguise themselves to see how their companies are doing on the ground level. Though they typically find problems including theft, rudeness and apathy within the ranks, they also usually discover those who go beyond what is expected. These “undercover bosses” listen to the needs of their people, find out what’s going on in their home life and learn of their struggles.

Usually at the end of the show there are some changes made within the organization and, many times, financial support is offered. Listening to the amounts given – $10,000, $20,000 and more – is jaw dropping.

Being the sole owner of Crescenta Valley Weekly, I’ve shared with you before that, especially starting the paper in 2009, it has been a tough few years. I’m grateful that we have been able to survive the Great Recession but I am far from being able to give away tens of thousands of dollars (though to be honest I’ve got a crew here that certainly deserves it). Under the direction of Mary O’Keefe, our writers bring to our readers’ attention those events and news items that are of interest to them. Our delivery people get up long before dawn every Thursday to bring the paper to your doorstep and popular public locations so you’ll know everything you need to know about the Crescenta Valley. Emily Fairchild, our front office manager, helps orchestrate everything from payroll to legal notices. Our designers work closely with our clients to create imaginative ads to help generate business. Our sales crew is dedicated to working within our advertisers’ budgets while giving them the best bang for their buck. (Our advertisers are the main financial support for the CV Weekly, so please make sure and visit them.)

Thank you to everyone who shows up every day to make this the best it can be. And thank you to those who subscribe, pick up the paper every week or go online.

And if you want to give CV Weekly $10,000 or $20,000, feel free – I’ll accept it whether you’re undercover or out in the open!

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